Job Description:
About Donorfy CRM
Donorfy CRM is a cloud-based fundraising and donor-management platform designed specifically for charities and nonprofits. It helps organizations streamline donor data, manage campaigns, automate Gift Aid, track fundraising performance, and improve supporter engagement — all in one simple, powerful system. Backed by The Access Group, Donorfy continues to grow and support thousands of nonprofits in delivering greater impact.
We are looking for an Performance Marketing Manager with a deep understanding of paid media and the ability to independently build, optimize, and scale high-performing ad campaigns. This role is ideal for candidates who are analytical, data-driven, and passionate about delivering strong ROI and measurable business growth.
What You’ll Be Doing:
• Strategize, launch, and optimize Paid Ads campaigns across Meta, Google, YouTube, Display, and other relevant channels.
• Manage and scale large monthly ad budgets while consistently optimizing for CPA and ROAS.
• Analyze performance data in depth, identify issues, and propose real-time solutions to improve results.
• Run A/B tests on creatives, ad copy, audiences, and funnels to find winning combinations.
• Proactively recommend new strategies for channel expansion, audience growth, and scalable performance.
• Collaborate closely with Creative, Content, and Product teams to produce high-converting ads.
• Stay ahead of algorithm changes, new features, and paid media best practices to maintain competitive performance.
Requirements:
• 2–4 years of hands-on experience in Performance Marketing.
• Proven experience managing and optimizing ad budgets from $10K–$50K/month or more.
• Strong expertise in Meta Ads and Google Ads, including tracking, pixels, CAPI, and attribution models.
• A data-driven mindset with strong analytical skills and the ability to extract actionable insights.
• Demonstrated experience scaling campaigns while maintaining stable performance.
• Growth mindset with a proactive, experimental approach to improving results.
• Excellent communication skills and the ability to work cross-functionally..
Why You’ll Love Working With Us:
• Direct ownership of large-scale ad budgets with real impact on business growth.
• Fast-paced, innovation-driven environment that values initiative and data-backed decisions.
• Strong Performance Marketing team — ideal for candidates aiming to grow into Manager roles.
• Competitive salary + performance-based bonuses.
• Opportunities to test, learn, and implement the latest paid media strategies.
How to Apply
If you’re a performance-driven marketer who thrives in a high-growth environment, we want to meet you. Apply now and be part of our growth journey!